Mautic is an open-source marketing automation platform that helps businesses streamline their marketing efforts and improve their results.
It allows you to create automated campaigns, manage your contacts, track website visitors, and send personalized emails—all in one place.
Learning to use Mautic effectively can help you reach more customers, improve your ROI, and gain a competitive advantage.
Finding the right Mautic course on Udemy can be a daunting task.
There are so many options available, and it can be hard to know which ones are worth your time and money.
You want a course that’s comprehensive, engaging, and taught by experts, but also fits your learning style and goals.
For the best Mautic course overall on Udemy, we recommend The Ultimate Guide to Mastering Mautic.
This course is comprehensive, covering everything from the basics of Mautic to more advanced topics like creating custom campaigns and setting up lead scoring.
The instructor provides clear explanations and practical examples, making it easy to follow along.
He also includes plenty of hands-on exercises to help you solidify your understanding.
While this is our top pick, there are other great Mautic courses available on Udemy.
Keep reading to explore our recommendations for different learning styles and goals, from beginner-friendly introductions to advanced courses focused on specific Mautic features and integrations.
The Ultimate Guide to Mastering Mautic
You’ll start with an introduction to marketing automation and get familiar with the Mautic dashboard.
Next, you’ll learn how to create a Mautic account, install the tracking pixel, and add forms to your website.
The course dives into understanding form actions, which are crucial for automating your marketing efforts.
You’ll then build your first marketing funnel step-by-step, including adding exit intent popups using focus items.
As you progress, you’ll learn to create full campaigns and test your funnels for optimal performance.
Lead scoring is a key aspect of marketing automation, and the course covers how to score leads and identify marketing qualified leads (MQLs) within Mautic.
You’ll also learn how to self-install Mautic, set up CRON jobs, and finalize the configuration for your specific needs.
Throughout the course, you’ll gain hands-on experience with Mautic’s features, including forms, actions, funnels, campaigns, and lead scoring.
Build Your Own SMTP With Mautic & Send Bulk Emails
The course starts by introducing you to the world of email marketing and the importance of having your own SMTP server.
You’ll learn how to get a domain and a Virtual Private Server (VPS) to host your SMTP server.
Next, you’ll dive into the server installation and configuration process.
This includes installing the required tools like Free Control Panel, setting up the main virtual server with SSL encryption, and configuring various authentication protocols like DKIM, SPF, DMARC, MX records, and RDNS.
These protocols are crucial for ensuring your emails are delivered successfully and not marked as spam.
Once the server is set up, you’ll learn how to verify the authentication protocols and ensure they’re working correctly.
You’ll also install RoundCube, a popular webmail client, and configure SMTP credentials for sending emails.
The course then focuses on Mautic, a powerful open-source marketing automation platform.
You’ll learn where to download Mautic, install the required PHP packages, and set up Mautic on your server.
You’ll also configure Mautic’s cron jobs and connect it to your SMTP server for sending emails.
Importantly, you’ll learn how to set up bounce handling and unsubscribe configurations in Mautic to ensure you’re compliant with email marketing regulations.
Finally, you’ll learn about server warm-up, a crucial step in email marketing to establish your sender reputation.
You’ll use Mail-tester to test your SMTP server’s configuration and deliverability, and then send your first email campaign using Mautic.
Throughout the course, you’ll gain hands-on experience with various tools and technologies like Free Control Panel, DKIM, SPF, DMARC, MX records, RDNS, SSL, VPS, domains, SMTP, Mautic, RoundCube, PHP, and cron jobs.
Build Your Own Mautic SMTP Email Server & Send Bulk Emails
The course starts with an introduction to Mautic SMTP, explaining its benefits and requirements.
You’ll learn the concept of an MTA (Mail Transfer Agent) and how to get a domain name and VPS (Virtual Private Server) for your email server.
The course guides you through installing and configuring the necessary servers, including setting up essential tools for Mac and Windows users.
One unique aspect is the integration with ChatGPT, allowing you to seek help when needed.
You’ll also learn to install a free control panel and set up the main virtual server with SSL encryption.
Crucial steps like configuring DKIM, SPF, DMARC, MX records, and RDNS are covered in detail.
The course dives into server and protocol authentication methods, ensuring your email server is secure.
You’ll set up RoundCube, a free webmail solution, and obtain SMTP credentials for your Mautic installation.
Speaking of Mautic, the course walks you through downloading, installing, and configuring the Mautic application itself.
You’ll learn to set up cron jobs, connect Mautic to your SMTP server, and handle bounces and unsubscribes.
Importantly, the course covers warming up your new SMTP server and testing it with Mautic to ensure everything is working correctly.
Finally, you’ll get a crash course on using Mautic effectively, along with bonus content.
Mautic Email Marketing Automation: Step by Step Guide
The course provides a comprehensive step-by-step guide to Mautic email marketing automation.
You’ll start by learning how to set up your domain and hosting, install Mautic, and configure important settings like cron jobs and SSL certificates.
The course covers essential email settings, including how to connect Amazon SES with Mautic for email delivery.
Once you have Mautic set up, you’ll get an overview of the application and learn how to create non-automatic and automatic campaigns.
The course dives deep into automatic campaigns, showing you how to set them up in two parts.
You’ll also learn about sending segment emails, managing points, actions, and triggers, as well as using focus items and social monitoring.
The course covers marketing messages and reports, so you can track your campaign performance.
Along the way, you’ll have access to a premium book guide and important updates.
There are even bonus lectures on topics like creating landing pages and getting free courses.
One key aspect is the focus on Amazon SES integration, with a dedicated section explaining everything about this email service.
This will help you ensure reliable email delivery for your campaigns.
With its step-by-step approach and comprehensive coverage, you’ll gain the skills to effectively leverage this powerful platform.
Mautic Email Marketing Automation & Amazon SES Installation
You will start by learning how to set up your domain and hosting, followed by a step-by-step installation of Mautic itself.
Proper configuration of important email settings and connecting Amazon SES with Mautic are covered in detail.
Once the setup is complete, the course dives into the core functionality of Mautic.
You will learn how to create automatic and non-automatic campaigns, send segment emails based on actions and triggers, manage points for user engagement, and utilize focus items for targeted messaging.
The course also covers social monitoring, generating marketing reports, and creating landing pages.
Throughout the lessons, you will gain an in-depth understanding of Mautic’s application overview, automation system, and the intricacies of Amazon SES integration.
Supplementary materials like a premium guide and video resources are provided to enhance your learning experience.
The course even offers a bonus lecture and the opportunity to access additional free courses.
Mautic 4 - Marketing Automation Beginners Guide
The course starts by introducing you to marketing automation and why it’s valuable.
You’ll learn the first steps, like navigating the dashboard, managing contacts and companies.
From there, you’ll dive into creating your first newsletter and understanding segments and emails.
Testing is covered, so you can analyze your results effectively.
The course guides you through developing a data strategy and using fields and custom fields to create useful segments for targeting.
You’ll get hands-on practice creating forms and your first automation workflow.
The course explains how segments and campaigns work together, allowing you to set up drip content sequences.
It covers the campaign skeleton, decisions, and basic lead scoring.
Additionally, you’ll learn to interpret campaign statistics and analytics.
The course even includes a tutorial on using Mautic’s MJML email builder to create beautiful, visually appealing emails while avoiding common pitfalls.
Email Marketing Guide to Mautic Marketing Automation
You’ll start with an introduction to Mautic and learn how to set it up in two different ways.
The course guides you through tracking websites and provides an overview of the Mautic dashboard, calendar, contacts, forms, segments, emails, and landing pages.
From there, you’ll dive into sending bulk emails via segments and learn about basic marketing automation concepts like funnels.
You’ll even create a lead magnet using ChatGPT to attract leads.
The course walks you through setting up basic and advanced marketing automation campaigns step-by-step.
As you progress, you’ll learn advanced techniques like creating template emails, managing points and triggers for contact actions, and setting up complex multi-step campaigns.
The course also covers other useful Mautic features like focus items for popups, social monitoring, marketing messages, and reports.
Throughout the lessons, you’ll gain hands-on experience with key Mautic components like installation, emails, leads, automation, funnels, landing pages, templates, website forms, contact tracking, campaigns, segments, and more.
Mastery: template creation for Mautic GrapesJS MJML Builder
The course starts by teaching you the basics of MJML, a markup language for creating responsive email templates.
You’ll learn how templates are constructed and understand the anatomy of real-life MJML templates.
From there, you’ll dive into creating your own real-life template with MJML for Mautic, step-by-step.
You’ll learn about padding, inline decorations, colors, and how to work with the MJML body, sections, images, multi-size text sections, social links, and footers.
The course also covers creating the Mautic template config, setting up relative links, and packaging your template for Mautic.
You’ll learn how to download and edit existing templates, and understand the Mautic GrapesJs template structure.
Additionally, you’ll create the config and thumbnail for your template, work with assets, and understand how relative links work for a template.
The course ensures you create the right template format and guides you through importing your template into Mautic.
Interestingly, the course even includes a section where you’ll see the instructor running into an error and fixing it, giving you a realistic look at the process.
Mautic SMTP Guide to Send Bulk Emails: Install Mautic on VPS
This course covers everything you need to get started with Mautic and SMTP on a VPS (Virtual Private Server).
First, you’ll get an introduction to Mautic and SMTP, two essential tools for email marketing.
Then, you’ll learn how to get a domain name and set up a VPS, which is a crucial step for hosting your Mautic installation.
Next, the course walks you through installing and configuring the necessary servers on your VPS.
You’ll also learn about the required tools, including how to use ChatGPT for assistance.
Once the servers are set up, you’ll dive into server authentication protocols and how to configure them properly.
This includes setting up SPK, DKIM, DMARC, and RDNS, which are essential for ensuring your emails are delivered successfully.
After the authentication protocols are in place, you’ll learn how to set up Mautic and integrate it with your SMTP server.
This includes configuring RoundCube, a webmail client, and setting up the necessary SMTP credentials.
The course also covers setting up cron jobs, which are essential for automating tasks in Mautic.
You’ll then learn how to test and warm up your SMTP server to ensure it’s working correctly.
Finally, you’ll get hands-on experience using Mautic for email marketing campaigns.
The course includes a bonus section with additional resources and tips.
Marketing Automation with Mautic: Build your first funnel.
The course takes you through building your first marketing funnel using Mautic, a powerful open-source marketing automation platform.
You’ll start by learning what marketing automation is and why Mautic is a great choice.
The course then gives you an overview of the funnel you’ll be creating.
After getting familiar with Mautic’s control panel, you’ll dive into creating the various pages that make up your funnel.
This includes a landing page with a form to capture visitor information, a confirmation page after form submission, and a sales page featuring video content.
You’ll also learn how to upload assets like a free ebook to use as a lead magnet.
A key part of the course covers creating email campaigns – the content delivery email, follow-up sequences, and onboarding emails.
You’ll then tie everything together by setting up the automation logic and campaigns that power your funnel’s flow.
The course also shows you how to add page tracking to external websites and provides testing steps to ensure your funnel works as expected.
Along the way, you’ll pick up skills for working with forms, landing pages, emails, videos, PDFs, and automating the entire process.